Brandon Wade, the CEO of SeekingArrangement, Wants to Help Women Pay for Their Abortions

Brandon Wade, the CEO of SeekingArrangement, Wants to Help Women Pay for Their Abortions


Over the past few months, a number of state legislatures have voted to enact extreme and restrictive abortion laws. In Missouri, the state government voted to ban abortion after eight weeks. In Louisiana, the state voted on a bill that would ban abortions after a fetal heartbeat is detected, which usually occurs before a person knows they’re pregnant. And in Alabama, the state government voted to outlaw almost all abortions, including in instances of rape or incest.

And in the wake of all this news, one unsuspecting ally has come forward: the founder and CEO of SeekingArrangement, Brandon Wade. SeekingArrangement is a popular (and controversial) site that describes itself as connecting “Sugar Babies” to “Sugar Daddies or Mommas” in order to create “mutually beneficial relationships.”

Wade, who created the site in 2006, recently uploaded a YouTube video where he announced that he will be creating a charity to help women living in affected areas access abortions in neighboring states. He explained that after the abortion ban passed in Alabama, his girlfriend Zoe and her sister, who are both from the state, were crying.

He then admitted that he asked his girlfriend why someone from Alabama couldn’t travel to a neighboring state where abortion is legal, if they needed to get one, and she explained to him what most women already know—that for many women, it’s not financially possible. Wade said he learned that these types of laws are designed to hurt “the weakest and the poorest” among us.

“If lawmakers will not step in and help these desperate women, then I will,” he said. “Although Alabama’s law has yet to take effect, I’m working proactively with Zoe to launch a charity, Fight Against Poverty, so that when any state makes the decision to deny women the right to make choices about her body, we can help. We will provide women and families, who cannot afford to provide for themselves, travel out of their home state to access proper healthcare and to exercise their right, their choice.”

Refinery29 reports that, according to a spokesperson for SeekingArrangement, one would not have to be a member of the site in order to receive assistance and that the company will pay for and coordinate travel as well as the procedure. There will be an application process for those who are interested in receiving funding.

For now, it’s yet to be seen whether many of these state laws will go into effect or will be challenged (and struck down) in the courts since they are blatantly and purposefully unconstitutional. But in 2019, anything helps, even money from a Sugar Daddy CEO.



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